Empower Digital | Indigenous Business Australia

Digital Catalyst Program

Is it your time to get online?

The Digital Catalyst Program is a hands-on training & support
initiative designed to empower First Nations service-based
businesses with the tools & skills to build and manage their online
presence.

You will
  • Delve into business planning insights
  • Create a capability statement
  • Create a search optimised website
  • Create and optimise your Google business profile
  • Learn how to use social media to market your business
  • Gain knowledge, confidence & skills in using AI to grow your business
  • Learn how to use data to drive decision making and growth

Program Overview

Phase 1: Preparation

  • 2 x 90 minute weekly online meetings
  • Homework tasks

The preparation phase guides businesses through planning their website, understanding their customers & introducing digital tools we use throughout the program

Phase 2: In-person training

  • 3 day in-person training experience (Fri, Sat & Sun)

We come together for a hands-on intensive to connect with each other, deep dive into AI & build our professional websites.

Phase 3: Online Support

  • 4 x 60 minute online workshops
  • 4 hours of one-on-one business support

The third phase workshops cover ongoing digital marketing, skills and strategy including social media, content marketing & data-driven decision making.

Is this for you?

This program is designed for businesses or organisations who:

  • Are First Nations owned or co-owned (minimum 50% Indigenous ownership).
  • Are service-based (e.g. trades, consulting, health & wellbeing, etc), have an active ABN and be trading or trade-ready
  • Are able to commit approximately 2 hours a week for 8 weeks
  • Are able to attend a 3-day in-person training intensive (accommodation provided)
  • Can access a computer/laptop for online training sessions and associated homework

Our Cohorts

Cohort 1

  • Kicking off late July 2025
  • In-person intensive in Toowoomba, Qld, 15th-17th of August 2025

Cohort 2

  • Kicking off October 2025
  • In-person intensive, location & date TBA

Cohort 3

  • Kicking off February 2026
  • In-person intensive, location & date TBA
Cost

Participation in the program is available at no cost thanks to our partnership with Indigenous Business Australia.

Participating businesses will be responsible for ongoing website costs ($20 per year for domain name registration & $13 per month website subscription costs).

Apply Now!

Applications are currently open for all cohorts!

Cohort 1 applications close June 30 & participants will be informed of selection by Friday, July 11.

"The statistics say that 46% of Google searches in Australia are for local business information. First Nations businesses need to move into the online space, creating a professional digital presence and leveraging AI tools to be the leaders in their fields."